Client Work (partial list)
Wellness & Social Impact Visionary Specialist
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CLIENT: Trailblazers Health & Wealth by Coach Sheranda, Wellness & Wealth
THE WORK: (B2C/B2B) The BUILD PLAN: brand build, strong creative, unique point of difference, value propositions. 
CLIENT: SMOOTH MOISTURE
THE WORK. (B2C) New positioning, restage, soft launch strategy, brand story, customer loyalty, sales funnel strategy, new R&D claims, print ads, social media management, social promotions. 
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CLIENT: pHreshWellness Wellness + Clean Personal Care
THE WORK: (B2C) Go-To-Market Strategy, Branding, Creative Unique POD, value propositions, content development. 
CLIENT: South East Restaurant Group, Hospitality
THE WORK: Branding for hospitality umbrella (SERG) and group properties. Strategic marketing and communication plans. CLIENT: YELLE SKINCARE by Yandy Smith,Beauty, Skincare
THE WORK Brand positioning, brand messaging, category + competitive analysis 
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CLiENT: TROPIC ISLE LIVING JBCO
*Acquired by Ebin New York, Beauty & Wellness, hair and skincare THE WORK (B2C) Restage, relaunch strategy, new label, print ad, display ads, experiential ads. 
THE WORK New positioning, restage, new label, print ads, new catalog of products and positioning, brand story, social media management, pr management, instructional design w/ quiz modules. 
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