EMERGE INTO THE U.S. MARKET CONFIDENTLY !
3-PHASES TO 90-DAY GUARANTEED-GROWTH

We help brands emerge and become established in the USA market –
not just as a foreign brand importing and exporting to and from the USA market,
but as a brand with a foothold in the US culture and sub-cultures, with a base in the USA.
 DO YOU KNOW HOW YOUR BRAND SHOULD BE POSITIONED IN THE  USA MARKETPLACE? WITH AN AUTHENTIC VOICE?

PHASE 1.0 - In the first 25-30-Days we'll begin with our interactive process to over-stand, to DISCOVER,  your brand and it's strategic purpose and position on the planet.
You'll receive an expert and comprehensive analysis which assesses or re-assesses your brand's; 
essence, positioning,  story, competitors, e-commerce/retail channel and the opportunity.
Personality and Brand Image Rule, brands must adapt a unique brand standing to survive, and thrive.
INTEL, NICHE OPPORTUNITY, PERFORMANCE...WE'VE GOT YOU COVERED.

PHASE 2.0 -  Through a deep understanding of cultural and social sciences we develop niche creative solutions  based on Phase 1.0 results. Key Performance Indicators are developed in this Phase 2.0 - to measure growth (qualitative and quantitative). We leverage Big Data, industry research, trade publications, forecasting and DNA reporting.  Cultural and category specific intelligence. ,
Our experts find the "sweet opportunity spot" with CULTURAL similarities and unique nuances (as applicable) to navigate your brand's launch or re-stage in the category.
Brand strategy and tactical plan is developed.
STRATEGY IMPLEMENTATION FOR GROWTH & MEASURE

PHASE 3.0 - The final phase is the implementation process. We work with your team or become your team to discover or rediscover your way-of-working, providing EXPERT tools for growth.
  • Branding + Brand Management - Unique Personality, Packaging and Brand Image is Key.
  • Online/Digital - Social and Digital Presence is Power.
  • Omni-Channel Marketing Opportunities - Seamless connecting brick and mortar to digital and beyond.Over 15% of sales in the US are e-commerce/smart phone apps. 
Individual marketing strategies like inventory management and optimization, demand planning, supply chain management, distribution channel optimization, customer experience management and tradeshow/event management, synergized to break down barriers.
Flourish with expert marketing/communication, strategic execution, digital exposure and conversion - results that equal greater awareness and tangible sales.

WHO + WHAT


Cultural Content + Campaigns

SHINE NEW AGE MEDIA is a modern brand management consultancy.  A global multi-media communication collective, established in 2007, an extension of Shine Beauty Culture. Our sweet spot lives to amplify the stories and voices of women, through new age media;
MARCOMM BRAND LAUNCH + RESTAGE STRATEGIES | CREATIVE COPY + COMPELLING CONTENT | CAMPAIGN CURATION + MANAGEMENT